Maya the Bee and her bee protection initiative "Project Poppy Meadow" supports German NABU (Nature And Biodiversity Conservation Union) and its insect protection fund. NABU has been committed to the protection of insects for years. With its expertise and great commitment, NABU is a strong partner for Maya the Bee's "Project Poppy Meadow", which includes a digital environmental education programme with numerous tips for effective insect protection measures.
Joint activities and communication campaigns are planned as part of the cooperation. To draw attention to the enormous importance and threat posed to insects, NABU has, for example, launched the nationwide "Insect Summer" campaign: From 29 May to 7 June and from 31 July to 9 August 2020, anyone in Germany can take part and report insects at www.insektensommer.de. Maya the Bee will support the join-in campaign for this year and the focus of the joint activities is then planned for 2021.